Who we are

is what we do. Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Built for the way the world works today, Deel combines HRIS, payroll, compliance,

Benefits

, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 150+ countries—helping businesses scale smarter, faster, and more compliantly. Among the largest globally distributed companies in the world, our team of 7,000 spans more than 100 countries, speaks 74 languages, and brings a connected and dynamic culture that drives continuous learning and innovation for our customers.

Why should you be part of our success story? As the fastest-growing Software as a Service (SaaS) company in history, Deel is transforming how global talent connects with world-class companies – breaking down borders that have traditionally limited both hiring and career opportunities. We're not just building software; we're creating the infrastructure for the future of work, enabling a more diverse and inclusive global economy. 2 billion to workers in nearly 100 currencies and provided healthcare and

Benefits

to workers in 109 countries—ensuring people get paid and protected, no matter where they are. 83 average rating from 15,000 reviews across G2, Trustpilot, Captera, Apple and Google. Your experience at Deel will be a career accelerator. At the forefront of the global work revolution, you'll tackle complex challenges that impact millions of people's working lives.

3 billion valuation and $1 B in Annual Recurring Revenue (ARR) in just over five years—you'll drive meaningful impact while building expertise that makes you a sought-after leader in the transformation of global work.

About the role

The role

As our Social Content Creator, you're the engine behind our brand's social-first storytelling—the person who turns an idea into a piece of content that people stop scrolling to watch (and send to their friends). You'll own the content creation process end-to-end: ideation, production, publishing, iterating. You're part strategist (understanding what matters to your audience), part creator (conceptualizing ideas that feel fresh), part performer (getting on camera when the moment calls for it).

You understand that TikTok and Instagram are completely different creatures—different pacing, different authenticity standards, different what-actually-lands. So you make content for those platforms, not just adapted across them. You'll chase moments that matter—not every trending sound, but the wider conversations about that make sense for the brand to be a part of. You'll know when a trend is worth Deel's voice and when it's noise. You'll spot organic signals and ideas that pop without waiting for a brief.

And you'll move fast—from idea to published in days, not weeks. You're not handing off briefs to someone else. You're owning the full idea from conception through analyzing what worked and why. You work closely with our Director of Social and Senior Social Media Manager to translate strategy into content at speed. You collaborate with the Brand Marketing team and Influencer Manager on larger productions where creative direction and talent management matter. This is hands-on, fast-paced work.

You'll be part of a small team where creative judgment and execution quality are equally valued.

Responsibilities

: Come with ideas. You're pitching original content concepts constantly—not waiting for a brief, but spotting what would work for Deel's audience. You have a point of view about what's on-brand and what isn't, and you're not afraid to say it. Produce content end-to-end. Scripting, shooting (on-camera as the talent when needed), editing, publishing. You're using tools efficiently and not being precious about production value when speed and authenticity matters more. Understand each platform like you built it.

You know that Instagram and TikTok are completely different beasts. You're optimizing for platform culture, not just algorithm metrics. You understand what audiences care about vs. what's just noise. Chase trends with good judgment. You're monitoring what's happening, but evaluating everything through a Deel lens. Does this conversation matter to our audience? Can we add something real to it? Or is this just noise? You balance moving fast with keeping the brand coherent and safe. Build formats that work.

You're constantly experimenting to find what performs—hooks that work, storytelling structures that land, content series that build momentum. When you find something, you make it repeatable so the team can scale without losing quality. Brief and collaborate on bigger productions. When you're working with the Brand Marketing team or Influencer Manager on larger productions or creator collaborations, you bring creative perspective.

You brief talent clearly, give real feedback (not just a thumbs up), and make sure the work reflects Deel's standards. Stay curious about what's changing. Algorithm shifts, new features, emerging creators, how your audience thinks about work and hiring—you're tracking it all. You translate these insights into actionable creative direction for the team. Know what's working and why. You're analyzing performance data consistently. You understand which metrics matter and which don't.

You communicate learnings to the team and iterate quickly based on evidence, not hunches. ) Experience creating across multiple short-form platforms Experience working with external creators, production companies, or talent What we don't require: You don't need to have gone to film school or worked at an agency. You don't need a massive personal following. You need creativity, platform instinct, the ability to move fast, and genuine curiosity about what works. What we're looking for: You're a creator first.

You love making things and putting them out into the world. You have creative instincts and the confidence to pitch ideas—you don't wait to be told what to make. You know when to follow a trend and when to sit it out because you actually understand your audience, not just algorithms. You're comfortable on camera and genuinely unfazed by it. You don't need to be polished—authenticity and personality are what matter.

You'll get in front of the lens when the idea calls for it, and you're not precious about being imperfect. Honestly? A little awkwardness or realness often works better. You move fast, but not recklessly. You iterate based on what the data tells you, not your ego. You're curious about why something works, not just that it does. You have good judgment—you can look at a trend and say "this doesn't feel like us" and explain why. You're a good teammate. You give and receive feedback without defensiveness.

You communicate clearly. You're excited about building something new from scratch—not optimizing what already exists. You thrive in small, unified teams where people trust each other's judgment. Honestly, we're looking for someone who's entrepreneurial in spirit. You don't just execute—you think about what we're building and how to make it better. Total Rewards Our workforce deserves fair and competitive pay that meets them where they are. With scalable

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, rewards, and perks, our total rewards programs reflect our commitment to inclusivity and access for all. Our salary range reflects gross base salary. For commercial roles with commission eligibility, this figure represents On-Target Earnings (OTE), inclusive of base salary and target commission. Salary ranges are quoted in USD as a consistent global reference. Your offer will be localized to your country's currency using a market-aligned conversion.

Final pay is based on objective, job-related criteria including experience, skills, and location. We don't ask about salary history. Offers are based on

The role

and

What you bring

to it. Some things you'll enjoy Stock grant opportunities dependent on your role, employment status and location Additional perks and

Benefits

based on your employment status and country The flexibility of remote work, including optional WeWork access At Deel, we're an equal-opportunity employer that values diversity and positively encourage applications from suitably qualified and eligible candidates regardless of race, religion, sex, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, pregnancy or maternity or other applicable legally protected characteristics. com.

You can view the most up-to-date job listings at Deel by visiting our careers page. Deel welcomes persons with disabilities to apply to any of our open roles. We will provide application and/or interview accommodations on request throughout the recruitment, selection and assessment process for applicants with disabilities or other needs. com ) and a team member will be in touch to ensure your equal participation. As part of our hiring process, we primarily rely on interviews and role-related assessments.

In limited cases, we may also consider informal background information relevant to

The role

, in line with our privacy and fairness obligations. This application process may utilise Automated Employment Decision Tools (AEDT) and AI systems to assist in evaluating candidates based on experience level, technical skills and

Qualifications

This processing is conducted in compliance with applicable Data Protection, AI Governance and Labour Laws. We ensure human oversight is maintained in all final hiring decisions. Your personal data is not used to train AI models. For more information on how we process your personal data, please see our Privacy Policy. For NYC Residents: In accordance with NYC Local Law 144, an independent bias audit has been conducted on AEDT ATS provider: Deel. Salary: