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AEO and GEO Marketing Manager

Stripe

LocationUnited States
SeniorityManager
CompanyStripe
Verified recentlyChecked today
Compensation

Salary not listed

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Requirements and working style

Decision details from the source listing

Experience

5+ years stated

Education

Bachelor's degree or four additional years of relevant professional experience (preferred)

Schedule

unspecified

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WFH.team analysis

What this posting tells you

Stripe is hiring a remote-in-US AEO and GEO Marketing Manager to lead acquisition strategy across answer and generative engines, improve AI agent access to Stripe.com, and coordinate testing with content, engineering, and analytics teams. Requires 5+ years of SEO strategy experience, including direct AEO and GEO experience.

Role lane

Accounting, Data, DevOps, Finance and investments, Marketing, Medical billing, Product, QA and testing, Sales, Software, Writing and content

Where you can work

United States

Working hours

Timezone overlap is not stated.

Arrangement

Manager · full_time

Required signals
Search engine optimization (SEO) strategyAnswer Engine Optimization (AEO)Generative Engine Optimization (GEO)Technical website optimization for SEO and AEOAnalytics and reportingUser intent analysisCross-functional project roadmap leadershipIndependent problem-solving
Preferred signals
Natural Language Processing (NLP)Vector searchRetrieval-Augmented Generation (RAG)B2B SaaS search optimizationFintech or payments industry experienceSQLBachelor's degree or four additional years of relevant experience
Confirm before applying
  • Required timezone overlap is not stated
  • Compensation is not listed
Market context

Accounting hiring on WFH.team

1,966active related roles
757new in the latest period
1080.2jobs per 100 candidates
$165kmedian of comparable listed ranges

Category counts come from WFH.team's latest published remote job market snapshot.

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Skills and signals
Search engine optimization (SEO) strategyAnswer Engine Optimization (AEO)Generative Engine Optimization (GEO)Technical website optimization for SEO and AEOAnalytics and reportingUser intent analysisCross-functional project roadmap leadershipIndependent problem-solvingNatural Language Processing (NLP)Vector searchRetrieval-Augmented Generation (RAG)B2B SaaS search optimizationFintech or payments industry experienceSQLBachelor's degree or four additional years of relevant experienceRemote in the United States
Job description

AEO and GEO Marketing Manager at Stripe

Who we are

About Stripe

Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career.

About the team

Growth Marketing is a team of performance-driven marketers and channel specialists. We partner closely with growth, creative, analytics, and regional marketing to drive revenue through self-serve and sales motions. We work globally, across all Stripe offerings and with all company segments - from startups to the largest enterprises.

  • In this role, you’d be joining a global, cross-functional team dedicated to testing and scaling cutting-edge acquisition channels
  • Our team helps Stripe increase the GDP of the internet by ensuring our web presence is perfectly optimized for the next generation of artificial intelligence and search technologies

What you’ll do

Stripe is seeking an AEO and GEO Marketing Manager to lead the channel. This individual will play a critical role in growing new user acquisition from platforms including ChatGPT, Perplexity, and Google AI Overviews. The scope of the role includes Generative Engine Optimization (GEO), also known as Answer Engine Optimization (AEO) or Large Language Model (LLM) Search Optimization, improving AI agent experience, and integrating AI capabilities to improve the performance and efficiency of search and answer engine channels.

This individual will spearhead efforts by developing and executing a roadmap of activities and experiments to improve answer engine performance. They will have the opportunity to work closely with cross-functional partners including Growth Marketing, Content Marketing, Engineering, and Analytics at Stripe.

Responsibilities

  • Lead the growth and user acquisition strategy for the Answer Engine Optimization channel
  • Optimize Stripe.com so artificial intelligence agents can efficiently access and take action on behalf of users
  • Spearhead the development and integration of artificial intelligence capabilities to improve the efficiency of search and answer engine channels
  • Deliver regular reports and updates on channel performance to track progress and identify new opportunities
  • Partner with content, engineering, and data analytics teams to build a comprehensive testing roadmap

Who you are

We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement. The preferred qualifications are a bonus, not a requirement.

Minimum requirements

  • 5+ years of experience creating and executing search engine optimization strategies, with direct experience with answer engine optimization and generative engine optimization
  • Proven technical experience making websites SEO and AEO-friendly
  • Experience analyzing data and in dashboards and reporting software such as Tableau, Looker, Adobe Analytics, or Google Analytics to drive growth decisions
  • Experience applying user intent analysis to prioritize actions that deliver measurable outcomes
  • Proven ability to take initiative, independently problem-solve, and drive tasks to completion
  • Experience leading project roadmaps across cross-functional stakeholders, including engineering and content teams

Preferred qualifications

  • Experience or familiarity with Natural Language Processing (NLP), vector search, and Retrieval-Augmented Generation (RAG)
  • Experience managing search optimization in-house for business-to-business (B2B) software-as-a-service (SaaS) companies
  • Experience working within the fintech, payments, billing, accounting, or startup industries
  • Experience writing SQL queries to extract and gather data independently
  • Bachelor's degree or 4 years of additional relevant professional experience
Company context

Working remotely at Stripe

Stripe is a software platform for starting and running internet businesses.

Headquarters
Australia, United States, Japan, France, Germany, India, Ireland, Mexico, Netherlands, United Kingdom, and Singapore
Team size
1001-5000
Founded
2009
Application process

Review current openings on Stripe's official careers page before applying.

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