WFH.teamOpen app
Back to remote jobs
Remote job detail

Copywriter, Product Marketing

Runway ML

LocationUnited States
SeniorityMid-level
CompanyRunway ML
Verified recentlyChecked today
Compensation

$130k-$200k

Salary details are shown when available from the source listing. Sign in before applying so the role can be reviewed against your resume, salary goals, seniority, timezone, and location eligibility.

Requirements and working style

Decision details from the source listing

Experience

4+ years stated

Schedule

unspecified

These fields are normalized from the employer's text. Confirm details on the employer site before applying.

WFH.team analysis

What this posting tells you

Runway is hiring a full-time Copywriter focused on Product Marketing, open to remote candidates across the United States. The role covers performance marketing, product and in-app copy, lifecycle emails, launches, and collaboration with product, design, growth, and marketing teams. Requires 4+ years of relevant experience and a portfolio spanning performance marketing and product writing. Listed salary range is $130,000–$200,000.

Role lane

Customer success, Data, Design and creative, Education, Finance and investments, Marketing, Operations, Product, QA and testing, Writing and content

Where you can work

United States

Working hours

Timezone overlap is not stated.

Arrangement

Mid-level · full_time

Required signals
Product copywritingIn-product and UX writingConversion-oriented writingPerformance marketing copyLifecycle and product email writingA/B testingData and funnel metrics analysisProduct marketingPositioning and messagingCross-functional collaboration
Preferred signals
AI, creative tools, or developer-adjacent product experience
Confirm before applying
  • Required timezone overlap is not stated
Market context

Customer success hiring on WFH.team

7,711active related roles
2,861new in the latest period
2570.3jobs per 100 candidates
$123kmedian of comparable listed ranges

This role's listed pay is above the median among 199 comparable roles shown here. Category counts come from WFH.team's latest published remote job market snapshot.

Explore the remote job market
Skills and signals
Product copywritingIn-product and UX writingConversion-oriented writingPerformance marketing copyLifecycle and product email writingA/B testingData and funnel metrics analysisProduct marketingPositioning and messagingCross-functional collaborationAI, creative tools, or developer-adjacent product experienceRemote across the United States; offices are also available in several cities.
Job description

Copywriter, Product Marketing at Runway ML

We are building AI to simulate the world through merging art and science.

We believe that world models are at the frontier of progress in artificial intelligence. Language models alone won’t solve the world’s hardest problems – robotics, disease, scientific discovery. Real progress requires models that experience the world and learn from their mistakes, the same way that humans do. And this kind of trial and error can be massively accelerated when done in simulation, rather than in the real world.

World models offer the most clear path to general-purpose simulation, changing how stories are told, how scientific progress is made and how the next frontiers of humanity are reached.

Our team consists of creative, open minded, caring and ambitious people who are determined to change the world. We aspire to continuously build impossible things and our ability to do so relies on building an incredible team. If you are driven to do the same, we'd love to hear from you.

About the role

*Open to hiring remote across the US — we also have offices in New York, San Francisco, Seattle, London, Paris, and Tel Aviv.

We're looking for a Copywriter with a focus in Product Marketing to sit at the intersection of product marketing and in-product experience. This is not a brand or campaign role — it's a performance-driven, product-close writing role. You'll own copy across landing pages, lifecycle emails, ads, feature launches, onboarding flows, in-product messaging, and everything in between. You'll report to the Creative Director of Product Marketing.

Your work will directly shape how people discover, understand, and adopt Runway's products. That means writing copy that converts on a landing page, writing the in-product text that helps a user get started, and crafting the email that brings them back. You'll partner closely with product marketing, growth, design, and product teams — and you'll be measured on clarity, speed, and impact.

What you'll do

  • Write landing page copy, ad copy, and performance marketing assets that drive acquisition and conversion
  • Own in-product copy — onboarding flows, feature announcements, tooltips, modals, upgrade prompts, and CTAs
  • Write lifecycle and product emails — launches, re-engagement, onboarding sequences, and feature adoption
  • Own the narrative for launch videos and short-form product films, writing scripts, sharpening others' drafts, and making sure every frame makes the product's value clear
  • Partner with product marketing on positioning, messaging frameworks, and go-to-market copy for new releases
  • Collaborate with design and product teams to shape the in-product writing experience
  • Write and iterate on A/B test variants across landing pages, emails, and ads
  • Translate complex, technical product capabilities into clear, compelling language for a range of audiences
  • Maintain consistency in product voice and terminology across all touchpoints

WHAT YOU'LL NEED

  • 4+ years of experience in product copywriting, growth marketing or a related writing role at a tech or SaaS company
  • A portfolio that shows range across performance marketing, product copy and in-product writing — not just brand campaigns
  • Strong instinct for conversion-oriented writing — you think in terms of clarity, action, and outcomes
  • Experience writing in-product copy (onboarding, feature education, UX microcopy) alongside marketing copy
  • Comfort working with data — you can look at test results, funnel metrics and engagement data and know what to write next
  • Experience partnering with product, design, and growth teams in a fast-moving environment
  • Ability to context-switch across multiple launches and workstreams without losing quality
  • Experience in AI, creative tools, or developer-adjacent products is a strong plus

Runway strives to recruit and retain exceptional talent from diverse backgrounds while ensuring pay equity for our team. Our salary ranges are based on competitive market rates for our size, stage and industry, and salary is just one part of the overall compensation package we provide.

There are many factors that go into salary determinations, including relevant experience, skill level and qualifications assessed during the interview process, and maintaining internal equity with peers on the team. The range shared below is a general expectation for the function as posted, but we are also open to considering candidates who may be more or less experienced than outlined in the job description. In this case, we will communicate any updates in the expected salary range.

Lastly, the provided range is the expected salary for candidates in the U.S. Outside of those regions, there may be a change in the range, which again, will be communicated to candidates.

WORKING AT RUNWAY

Great things come from great teams. https://www.youtube.com/watch?v=kwmj4ato2kw&ab_channel=Runway We’d love to hear from you.

We’re committed to creating a space where our employees can bring their full selves to work and have equal opportunity to succeed. So regardless of race, gender identity or expression, sexual orientation, religion, origin, ability, age, veteran status, if joining this mission speaks to you, we encourage you to apply.

More about Runway

  • Universal World Simulator https://runwayml.com/world-simulator.html
  • GWM-1 https://runwayml.com/research/introducing-runway-gwm-1
  • Gen-4.5 https://runwayml.com/research/introducing-runway-gen-4.5
  • General World Models https://runwayml.com/research/introducing-general-world-models
  • Robotics SDK https://runwayml.com/research/introducing-runway-gwm-1#robotics-section
  • Conversational Real-time Agents https://runwayml.com/research/introducing-runway-gwm-1#avatars-section
  • Runway Studios https://runwayml.com/studios

We're excited to be recognized as a best place to work:

Crain's https://www.crainsnewyork.com/awards/best-places-work-2023 | InHerSight https://www.inhersight.com/companies/best/city/new-york-city-ny | BuiltIn NYC https://builtin.com/awards/new-york-city/2024/best-places-to-work | INC https://www.inc.com/best-workplaces/2024

Company context

Working remotely at Runway ML

Runway ML is hiring for 45 active remote roles, with remote-friendly openings, application links, and job details refreshed from the public remote job inventory.

Remote policy

Remote hiring signal is inferred from active confirmed-remote job listings.

Research Runway ML