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3-5 years stated
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What this posting tells you
Full-time, long-term worldwide remote role dedicated to one client. The specialist will ghostwrite for a founder and brand, primarily on X, and manage LinkedIn and blog content, audience engagement, and growth. Requires a portfolio and 3–5+ years of relevant experience. Salary is not specified; the listing only describes it as among the industry's best.
Customer success, Data, Design and creative, Finance and investments, HR and recruiting, Marketing, Operations, Product, Software, Customer support, Writing and content
Global
Timezone overlap is not stated.
Experienced · full_time
- Required timezone overlap is not stated
- Compensation is not listed
Customer success hiring on WFH.team
Category counts come from WFH.team's latest published remote job market snapshot.
Explore the remote job marketSocial Content Specialist at Persona
About the role
Persona is a recruiting and staffing company that hires exceptional people from 98 countries into full-time, long-term remote roles with the most ambitious companies on earth.
Our clients include Fortune 500 enterprises, fast-growing startups backed by Sequoia, Founders Fund, and Andreessen Horowitz, and high-performing companies of every size in between. We offer roles in project management, operations, finance, design, marketing, customer success, and more. Every hire is for a specific open position: one person, one dedicated client, built to last.
Every offer we make is for an open role with a single client — the kind of role that's almost impossible to find on your own: industry-leading pay set against your experience and skill, real career growth, and a stable seat at a serious company, working from home, anywhere in the world.
Persona was founded in 2018 by two Stanford graduates on a simple idea: talent is everywhere, but opportunity isn't. By recruiting globally for specific client roles, we've grown into one of the fastest-growing companies in the global staffing industry. Every applicant goes through the same steps, and each one is designed to let you show what you can actually do.
We hire people who care about the craft of their work, take ownership without being asked, and want to build a career rather than just hold a job. If that's you, and one of our open roles fits, we'd like to meet you.
Role Summary
We're hiring an experienced Social Content Specialist to act as the voice of a founder and brand across social platforms. This role is purpose-built for founder ghostwriting on X (Twitter) primarily, plus LinkedIn and blog channels. Ideal for someone with a proven track record growing accounts in tech, AI, or fintech, who understands platform algorithms, virality, and how to translate complex technical concepts into compelling narratives. Portfolio required.
Key Responsibilities
Ghostwrite content for the founder across X, LinkedIn, and blog channels
Draft and publish tweets, threads, LinkedIn posts, and blog articles
Drive follower growth and engagement, with primary focus on X
Identify and engage with relevant conversations, trends, and key voices in tech, AI, and fintech
Proactively comment on and interact with strategically important accounts
Respond to comments and manage ongoing audience engagement
Support content for product launches, announcements, and updates
Manage both founder and company social accounts as the primary content lead
Required qualifications
3-5+ years in social media, content, or personal-brand management for founders, startups, or tech/fintech companies
Proven track record of growing and engaging audiences on X (portfolio required)
Experience ghostwriting for executives or founders with consistent voice capture
Deep expertise in X (primary); strong LinkedIn and blog/long-form skills
Familiarity with Instagram and TikTok preferred
Exceptional written English (native or near-native) for both short-form (posts, threads) and long-form (blogs, thought leadership)
Strong understanding of platform algorithms, trends, and virality
Ability to proactively engage and build visibility within communities
Familiarity with fintech, AI, or developer tools and ability to translate complex technical concepts
Fully fluent in English
Ability to commit long-term and full-time
Preferred qualifications
Track record of growing an X account from 0 to 10K+ followers
Experience with newsletter platforms (Substack, beehiiv, Ghost)
Exposure to thought-leadership PR or founder-led marketing
Familiarity with Typefully, Hypefury, or Buffer
Tools & Technologies
X (Twitter), LinkedIn, Typefully, Hypefury, Buffer, Notion, Ghost or Substack, Loom, Canva, ChatGPT, Claude, basic analytics dashboards
Core Competencies
Strong voice-capturing writer
Native fluency in X-style discourse
Strong engagement and community-building instincts
Comfortable translating complex technical concepts
Self-directed; ships content daily
Curious about tech, AI, and fintech
What We Offer
Best salaries in the industry
work remotely from the location specified for this role permanently
Opportunities for growth and advancement
A fast-paced and collaborative environment
A warm, people-first company culture
Get paid in your currency of choice
Full benefits
This is a full-time, long-term remote position dedicated to one client company. Persona provides onboarding and ongoing employment support for this position.
Working remotely at Persona
Persona provides innovative online identity verification solutions for businesses of all sizes, enhancing security and compliance.
- Headquarters
- United States
- Team size
- 201-500
- Founded
- 2018
Remote hiring signal is inferred from active confirmed-remote job listings.
Review current openings on Persona's official careers page before applying.